Australian beauty lovers get a raw deal when it comes to accessing the latest products and trends. Not only do we have an agonisingly longer wait for launch items than our international friends, but affordable options that make us feel glamorous and as though we’re using upmarket, high-end products, can be hard to find.
Enter CJP Beauty. Founder and makeup enthusiast Celina Jayne Pereira felt the Australian market could benefit from more local brands that are affordable and comparable to the big name international products we all know and love. She spent more than a year working on a line of products that combine Aussie consumer needs with an all-inclusive approach.
The brand also aims to bring a touch of luxury and Aussie know-how to the international beauty market, shipping our products across the globe. CJP Beauty takes the slogan ‘All-Inclusive Cosmetics’ to a place far beyond the discussion of race, age and sex. We are passionate about the inclusion of all lifestyle choices such as veganism and cruelty-free living along with catering to all socio-economic groups.